Lenovo Exec Raves About Radically Transparent

March 8, 2008 – 12:21 pm
One of the many people that we interviewed for Radically Transparent is Lenovo's David Churbuck. His transparency in answering our questions helped make for some excellent corporate advice for the book. Churbuck has now read Radically Transparent, and gives it a glowing endorsement: "This is a very good book because it’s grounded in a ton of hard leg work and case study research — not hand waving theory with the usual Hallmark platitudes about authentic conversation stuff. Andy and his co-author Judy Strauss are not pushing a theoretical agenda — this isn’t one of those detestable business books that repeat the summary on the back cover blurb a hundred times." If you've ever read Churbuck's blog, you'll know that he's not afraid to speak his mind--so, we're excited that he's a fan of the book. Thanks David!

More Interviews with Radically Transparent Authors

March 7, 2008 – 3:33 pm
The buzz about Radically Transparent is starting to spread. Dr. Judy Strauss was interviewed by the Nevada News, while Andy Beal recorded a podcast with Blog Talk Radio.

First Radically Transparent Book Reviews on Amazon.com

March 3, 2008 – 7:36 pm
The first copies of Radically Transparent have been read and reviews are starting to show up on Amazon.com. So far, so good--two five star reviews! We spent 9 months putting together the definitive guide to online reputation management, so we're thrilled that early reviews suggest readers are finding it so valuable.

Duct Tape Marketing Podcast Interview

March 3, 2008 – 7:24 pm
Andy Beal was invited on to the Duct Tape Marketing podcast and shared his thoughts about online reputation management with host John Jantsch. You can listen to the podcast interview here.

Your Seven Step Online Reputation Crisis Plan

February 29, 2008 – 11:15 am
>>Like this post? Buy Radically Transparent and get lots more online reputation management advice!<< When you first discover an attack on your online reputation, it can be an unnerving event. If you’ve previously conducted your business oblivious to the online discussions about your brand, it can feel like a kick to the ribs to see someone wage an attack on your good name. When it happens, it's important not to hit the panic button. If great companies such as Target and Jet Blue can come under fire, then it can happen to anyone. What's important is how you react. For an example of how not to react, you need look no further than Target--which was recently criticized by a blogger over one of its ad campaigns. When approached by this new media journalist, Target had no plan in place for responding, so instead provided the following canned response: “Unfortunately we are unable ...

Download Chapter 1 of Radically Transparent

February 25, 2008 – 1:28 pm
While you're waiting for your copy of Radically Transparent to arrive, you can download Chapter 1 in PDF format--for free!

Free Online Reputation Management Webinar

February 25, 2008 – 12:36 pm
On Thursday February 28th, Radically Transparent co-author Andy Beal will present a free online webinar entitled "7 Steps to a Stellar Online Reputation." If you're not familiar with the "webinar" format, it's dead easy. You simply open-up your browser, navigate to the webinar page, and watch the online presentation on your computer (with the speakers turned up for the audio). In this webinar, Andy Beal will discuss many tactics from the book, including: devising online media strategies and objectives that engage customers, developing a monitoring system will work best for their company, and implementing a crisis management plan when the company’s reputation faces attack. Registration is required, but it's completely FREE!

Radically Transparent Now Leaving the Warehouse

February 25, 2008 – 12:31 pm
We're excited to share with you the news that Radically Transparent is now shipping to a bookstore near you! By March 4th, you should be able to find a copy in your local bookstore. If you're price-conscious, Amazon.com appears to have the best deal--34% off the retail price!

Online reputation monitoring tool launches

February 17, 2008 – 10:51 pm
Radically Transparent co-author Andy Beal has launched his own online reputation monitoring tool named Trackur.com. Trackur is a quick and simple tool to set up, yet is powerful enough to monitor news, blogs, and other social media for any mention of your name, company, products, and services. Andy's offering a 14-day free trial for new Trackur users.

Look Who’s Quoted in Radically Transparent

February 10, 2008 – 6:18 pm
Part of the reason why Radically Transparent ended-up being such a comprehensive guide to online reputation management is because of the wide range of third-party advice. Not only were we fortunate enough to talk with executives at Dell, GlaxoSmithKline, Kodak, and many other great companies, but we also spoke to many, many talented experts. Below is a list of those individuals quoted in the book--either via interview or via their previous works. Our sincere thanks to each of them. (You can see the full list, attribution, and chapter's each person is quoted in, here) Andrew Goodman Andy Sernovitz Antony Mayfield Avinash Kaushik Ben Baldanza Ben Wills Bob Parsons Bob Pearson Brian Gilley Brian Solis Catherine Seda Chris Anderson Chris Riche Christopher Locke Cindy Akus Cliff Allen Clive Thompson Collin Douma Dale Carnegie Darren Rowse Dave Chaffey David Churbuck David Daniels David Weinberger David Winer Debbie Weil Denise Stinardo Doc Searls Douglas J. Naquin Dr. Dale Rogers Dr. Leslie Gaines-Ross Elise Bauer Eric Paulson Ernest Hemmingway Fionn Downhill Gary Wolf Gradiva Couzin Grahame Dowling Greg Jarboe Jacob Nielsen James Surowiecki Jason Van Orden Jean-Pierre Garnier Jeff Chester Jeff Jarvis Jennifer Grappon Jeremiah Owyang Jill Whlen Jim Boykin John Tschohl Jonathan Rees Jordan McCollum Judith Kallos Kathleen Bagley ...